Site selection for companies is a complex and unstructured problem that must be analyzed carefully and
properly, since a localization error could drive to bankrupt. This problem has been discussed widely and
effectively using multi-attribute methods in a manufacturing context, but it has been little studied in
agribusiness. The goal of this work is a methodological approach oriented to evaluate optimal locations
of new agri-food warehouses. Furthermore, a literature review is developed, analyzing the location problem
and the attributes and techniques most widely used applied to agribusiness, and a case-study is presented
in order to exemplify the methodological proposal. The multi-attribute technique called Analytic
Hierarchy Process has been selected as the basis for the research, and it is applied to the real case study
analyzed: the selection of a site for a new banana distribution warehouse. Six generic criteria have been
analyzed: accessibility to the area, distance, cost, security of the region, local acceptance of the company,
and its needs. The process includes the assignment of attributes to each one of the generic criteria, as well
as the assessment of their importance levels. Three different areas of Guadalajara, Jalisco, and Mexico DF
have been evaluated for the case-study, and the methodological proposal has been utilized to determine
the best option.