Famous theorists
Theorists associated with postmodernism often used the term to mark a new cultural epoch in the West. For philosopher Jean-François Lyotard, the postmodern condition was defined as “incredulity towards metanarratives”; that is, a loss of faith in science and other emancipatory projects within modernity, such as Marxism.
Marxist literary theorist Fredric Jameson famously argued postmodernism was “the cultural logic of late capitalism” (by which he meant post-industrial, post-Fordist, multi-national consumer capitalism).
In his 1982 essay Postmodernism and Consumer Society, Jameson set out the major tropes of postmodern culture.
These included, to paraphrase: the substitution of pastiche for the satirical impulse of parody; a predilection for nostalgia; and a fixation on the perpetual present.
In Jameson’s pessimistic analysis, the loss of historical temporality and depth associated with postmodernism was akin to the world of the schizophrenic.
Postmodern visual art
In the visual arts, postmodernism is associated with a group of New York artists – including Sherrie Levine, Richard Prince and Cindy Sherman – who were engaged in acts of image appropriation, and have since become known as The Pictures Generation after a 1977 show curated by Douglas Crimp.
Famous theoristsTheorists associated with postmodernism often used the term to mark a new cultural epoch in the West. For philosopher Jean-François Lyotard, the postmodern condition was defined as “incredulity towards metanarratives”; that is, a loss of faith in science and other emancipatory projects within modernity, such as Marxism.Marxist literary theorist Fredric Jameson famously argued postmodernism was “the cultural logic of late capitalism” (by which he meant post-industrial, post-Fordist, multi-national consumer capitalism).In his 1982 essay Postmodernism and Consumer Society, Jameson set out the major tropes of postmodern culture.These included, to paraphrase: the substitution of pastiche for the satirical impulse of parody; a predilection for nostalgia; and a fixation on the perpetual present.In Jameson’s pessimistic analysis, the loss of historical temporality and depth associated with postmodernism was akin to the world of the schizophrenic.Postmodern visual artIn the visual arts, postmodernism is associated with a group of New York artists – including Sherrie Levine, Richard Prince and Cindy Sherman – who were engaged in acts of image appropriation, and have since become known as The Pictures Generation after a 1977 show curated by Douglas Crimp.
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