Qualitative methods are a set of data collection and analysis techniques that can be used to provide description, build theory, and to test theory (Van Maanen, 1979). They emphasize the fine grained, the process oriented, and the experiential, and provide a means for developing an understanding of complex phenomena from the perspectives of those who are living it (Miles and Huberman, 1994). The primary benefits of qualitative methods are that they allow the researcher to discover new variables and relationships, to reveal and understand complex processes, and to illustrate the influence of the social context.