This is also where the company generates their revenue by charging local companies a fee per booking generated through the application. Group CEO and Founder Mike Mazza commented "this is a world first new advertising medium that provides local companies with an opportunity to advertise their services for free to hotel guests. They only pay a fee for every booking received through our application. All companies listed are firstly researched and reviews checked, then visited by our full time local team who ensure that what we read online is matched by what we see in person. This protects both guests and our hotel partners".