This Agreement, the Hirer is unable to make any change to the agreement condition or to terminate the Agreement, unless with written consent received from the Contractor. In case the Hirer cancels the Agreement prior to its effective date, or during its term, the Hirer shall pay the fine at the rate of 2 (Two) times of monthly advertising rate to the Contractor within 7 (Seven) days from the date of notice for cancellation of termination requested before its expiry date.