Santana (2004: 318), however, argues that a ‘crisis is not an event. It is a process that develops in its
own logic’. In this context, some authors position these negative events at the centre of crisis
management. Similarly to the concept of crisis the literature also fails to provide a clear and concise
definition of crisis management. Glaesser (2003, 2005) points out that the common ground, at best, is an
agreement on the underlying process, which is commonly subdivided in two or three stages, either crisis
prevention and crises coping or crisis precaution, crisis avoidance and crisis coping. None the less,
Santana (2004: 308) has suggested a more encompassing interpretation of the concept. He states that