For communities with a strong agricultural base, this is an approach that has worked.
1. Ensure marketing outlets for regional growers.
2. How regional agriculture development campaigns function
a. The formation of regional agricultural associations – farmers, restaurateurs, food
retailers.
b. The development of regional produce and product labels.
c. The development of business relationships between regional producers and retail
food enterprises.
d. Labels identifying regional products are displayed in participating food
enterprises and at farmers’ markets.
e. Non-profit organizations or regional agriculture associations promote the
purchase of regional food products through advertisements in local media. These
advertising campaigns are designed to educate consumers about the benefits of
buying regionally produced commodities and to profile businesses and growers
within the membership association.
f. Create websites with “food maps” indicating where your food exactly originates.