Public consultations regarding new taxes began last month. According to the final revenue tools report, the billboard tax could see charges of $3-$10 per square foot of billboard area charged to the ad companies or property owners that operate them.
The initial report on the new taxes states that a billboard tax in Toronto would likely be structured like that of Winnipeg, rather those implemented in American cities, such as Philadelphia, where several legal challenges have arisen. The Winnipeg tax charges $0.34 per square foot and raises $49,000 annually from 620 billboards. For a 200 square foot billboard, the average tax is $68 per year.
Read more: http://mediaincanada.com/2007/05/22/billboard-20070522/#ixzz4Aycztk1Y