Christmas and Boxing Day Sales: Preparation is Key
Plan your shopping trip and think tactically. You might choose to target a particular shopping destination, such as the West End, Covent Garden or Westfield.
Department stores are always a safe bet for the savvy bargain hunter as everything can be found under one roof. Plus there's a chance to grab a coffee if you start to feel tired.
Now is the ideal time to invest in some designer threads. Splash out at trendy Kings Road boutiques or on the luxury labels of Bond Street. There'll be plenty of bargains to be found on Oxford Street and Regent Street, and in areas like Seven Dials, Carnaby and Covent Garden. Alternatively, stock up on cheap gadgets: Tottenham Court Road is a great place for computers and electronics.