Lastly, and maybe even the biggest reason we wear fragrances, is to show off our individuality. With so many fragrances to choose from out there a person can truly be original in what they decide to fragrance themselves with. They can change the way they smell to match their mood, the occasion, or anything they like. One day they can smell like pomegranate and the next day, as their preference changes, they can smell like roses and musk. The ability to have this kind of individuality through scent directly influences our confidence and self-esteem.