This study is purposed as follows: (1) Find relationship between personal
factors (gender, student years, department, average income per month and question about
whether you have ever ordered goods via internet) and influential factors about purchasing
goods via internet (product, price, location and promotion) of undergraduate students,
faculty of science, Burapha University. (2) Find relationship between factors about internet
behavior (How long / How often per week / When and Why for using internet) and influential
factors about purchasing goods via internet. (3) Make comparisons between personal factors
and factors about internet behavior.