The following day Sleek was lucky enough to catch five minutes with Lee after his catwalk debut to talk about gender, creativity and what winning the H&M Design Award means to him.
British luxury retail store Selfridges just announced they’re going to introduce a gender-neutral department to their stores in London, Manchester and Birmingham. Let’s talk about the gender fluidity that is happening in fashion right now…
I think menswear in particular is really changing, five years ago there just wasn’t so much going on. It’s growing because a lot of women started to buy menswear so the market is expanding past gender categories.
I’m also not willing to lock myself down into one category, I want to create both for both. I don’t really like the word unisex but if you create strong menswear and put it on the men’s rack, ladies will go there anyway. If you design it in a way that is wearable for both, then both customer groups will come to it