Future research might also investigate personal variables, such
as customer-orientation level of employees, level of commitment,
sensitivity to ethical values, perceived importance of ethics,
gender, and culture, which could possibly moderate the relationships
among constructs. For example, how does an employee’s
level of customer-orientation influence the way the employee
perceives business ethical value and evaluates person–organization
fit? Are employees from western cultures more likely to
tolerate unethical business practices than employees from oriental
cultures? Future research on these variables may help broaden our
knowledge of business ethical value and its association with
person–organization fit and turnover intent.