despite efforts to reduce the amount of waste generated,consumers and businesses still create substantial waste. The U.S. Environmental Protection Agency estimate that each American generated 4.3 pounds of waste daily in 2009. Much of this waste can immediately be reused to minimize the strain on the environment and municipal waste management. For example ,consumers can refill a purchased bottle of water with water from home to minimize the number of plastic bottles being discarded. Consumers have a financial incentive here as well,as municipal water is far cheaper than bottled water.