Automotive manufacturing are markets where the
manufacturer does not interact with the consumer directly, yet
a fundamental understanding of the market, the trends, the
moods, and the changing consumer tastes and preferences are
fundamental to competitive.
The information gathered in order to produce DCX’s
automotive data mining solution are the following:
• Supply chain process (sales, inventory, orders,
production plan).
• Manufacturing information (car
configurations/packages/options codes and
description).
• Marketing information (dealers, business centers…
etc).
• Customers’ trends information (websites webactivities).