Summarize
CEO of Procter & Gamble Company (P&G)
Has reconfirmed the organization's commitment to India, an emerging market where the consumer products giant has chalked out a $1-billion investment plan.
As CEO, speculation was rife as to whether the company would go for a change in strategy with regard to developing and emerging markets and maintaining strong developing market momentum among his key focus areas for P&G's global business. According to India continues to be among P&G's fastest growing developing markets globally, and is a key priority for the company.
How to associate with lesson
I think P&G had the idea to expand to India because India is a new market an emerging market where the consumer products giant with the availability of labor and thus make P&G the idea to invest in India.