Opportunities:
The external favorable things that may occur, such as a new sponsorship or unexpected positive publicity
Threats:
The external factors threatening our opportunity,i.e. competition, poor crowed behavior, poor publicity.
Strengths:
The internal strengths of the organization, i.e. the enthusiasm & commitment of volunteers, the specific knowledge & skills, etc.
Weaknesses:
The internal weaknesses of the organization, i.e. skills & knowledge of the manage
Are the success criteria reasonable? Then, identify ‘what’ are the risk?