Acquisitions and attempted acquisitions
Samsung has made the following acquisitions and attempted acquisitions:
Rollei – Swiss watch battle
Samsung Techwin acquired a German camera-maker Rollei in 1995. Samsung (Rollei) used its optic expertise on the crystals of a new line of 100% Swiss-made watches, designed by a team of watchmakers at Nouvelle Piquerez S.A. in Bassequort, Switzerland. Rolex's decision to fight Rollei on every front stemmed from the close resemblance between the two names and fears that its sales would suffer as a consequence. In the face of such a threat, the Geneva firm decided to confront. This was also a demonstration of the Swiss watch industry's determination to defend itself when an established brand is threatened. Rolex sees this front-line battle as vital for the entire Swiss watch industry. Rolex has succeeded in keeping Rollei out of the German market. On 11 March 1995, the Cologne District court prohibited the advertising and sale of Rollei watches on German territory.
Fokker, a Dutch aircraft maker
Samsung lost a chance to revive its failed bid to take over Dutch aircraft maker Fokker when other airplane makers rejected its offer to form a consortium. The three proposed partners—Hyundai, Hanjin, and Daewoo—notified the South Korean government that they would not join Samsung Aerospace Industries.
AST Research
Samsung bought AST (1994) in a failed attempt to break into the North American computer market. Samsung was forced to close the California-based computer maker following mass resignations of research staff and a string of losses.
FUBU clothing and apparel
In 1992, American fashion entrepreneur Daymond John had started the company with a hat collection that was made in the basement of his house in the Queens area of New York City. To fund the company, John had to mortgage his house for $100,000. With his friends J. Alexander Martin, Carl Brown, and Keith Perrin, half of his house was turned into the first factory of FUBU, while the other half remained as the living quarters. Along with the expansion of FUBU, Samsung invested in FUBU in 1995
Lehman Brothers Holdings’ Asian operations
Samsung Securities was one of a handful of brokerages looking into Lehman Brothers Holdings. But Nomura Holdings has reportedly waved the biggest check to win its bid for Lehman Brothers Holdings’ Asian operations, beating out Samsung Securities, Standard Chartered, and Barclays. Ironically, after few months Samsung Securities Co., Ltd. and City of London-based N M Rothschild & Sons (more commonly known simply as Rothschild) have agreed to form a strategic alliance in investment banking business. Two parties will jointly work on cross border mergers and acquisition deals.
MEDISON Co.,Ltd. – ultrasound monitors
In December 2010, Samsung Electronics bought MEDISON Co., a South Korean medical-equipment company, the first step in a long-discussed plan to diversify from consumer electronics.
Grandis Inc. – memory developer
In July 2011, Samsung announced that it had acquired spin-transfer torque random access memory (MRAM) vendor Grandis Inc. Grandis will become a part of Samsung's R&D operations and will focus on development of next generation random-access memory.
Samsung and Sony joint venture – liquid crystal displays