Brand
means the name, word (Term), a symbol, design to say that the goods or services and one who is different from the competitors, however, have easy way to say what is the brand. Notice of the brand will consist of you look 4 reasons.
1.Attribute: appearance outside to cause recognition
2. Benefit: you use
3. Value: what makes you feel proud to use this brand
4. Personality: the personality of the brand.