12.2 CONTENT PERSPECTIVES ON EMPLOYEE MOTIVATION major question? What kinds of needs motivate employees?
THE BIG PICTURE
Content perspectives are theories emphasizing the needs that motivate people. Needs are defined as physiological or psychological deficiencies that arouse behavior. The content perspective includes four theories: Maslow's hierarchy of needs, Alderfer's ERG theory, McClelland's acquired needs theory, and Herzberg's two-factor theory.