Developing Home Stay Tourism in Ban Bang Pat,
Changwat Phang
-
Nga
Nalinporn Boonrodrak
1
and Asst. Prof. Aree Tirasatayapitak
, Ph. D
2
1
Master of Business Administration in Hospitality and Tourism Management, Prince of Songkla
University, Thailand, E
-
mail:
bbbuuuaaa@yahoo
.com
2
Faculty of Hospitality and Tourism, Prince of Song
kla University, E
-
mail: aree2507
@gmail.com
Abstract
This study aims to analyze the current situation of home stay tourism management in Ban
Bang Pat, Changwat Phang
-
Nga. This resea
rch is a quantitative study and the study was firstly
conducted with the analysis of secondary sources in order to provide an overview of Ban Bang Pat
and its tourism. The primary data was collected from field study using the Evaluation Form of
Home Stay S
tandard to investigate the standard management of all home stays in the village. This
research used census study comprising of 12 home stays. The computer statistic program was
employed to analyze the data such as mean and percentage. In summary, the overv
iew of Ban
Bang Pat home stay qualifies the home stay standard at the moderate level at 3.75 mean score. The
highlight of the home stay tourism is food and nutrition, hospitality, natural resources, culture,
supplementary income and community business. How
ever, the standard of home stay tourism
management and public relations should be crucially improved. The research results would be a
guideline for home stay owners and local residents to developing home stay tourism management
and strengthening their comm
unity on continuous future
-
use of resources
Developing Home Stay Tourism in Ban Bang Pat,
Changwat Phang
-
Nga
Nalinporn Boonrodrak
1
and Asst. Prof. Aree Tirasatayapitak
, Ph. D
2
1
Master of Business Administration in Hospitality and Tourism Management, Prince of Songkla
University, Thailand, E
-
mail:
bbbuuuaaa@yahoo
.com
2
Faculty of Hospitality and Tourism, Prince of Song
kla University, E
-
mail: aree2507
@gmail.com
Abstract
This study aims to analyze the current situation of home stay tourism management in Ban
Bang Pat, Changwat Phang
-
Nga. This resea
rch is a quantitative study and the study was firstly
conducted with the analysis of secondary sources in order to provide an overview of Ban Bang Pat
and its tourism. The primary data was collected from field study using the Evaluation Form of
Home Stay S
tandard to investigate the standard management of all home stays in the village. This
research used census study comprising of 12 home stays. The computer statistic program was
employed to analyze the data such as mean and percentage. In summary, the overv
iew of Ban
Bang Pat home stay qualifies the home stay standard at the moderate level at 3.75 mean score. The
highlight of the home stay tourism is food and nutrition, hospitality, natural resources, culture,
supplementary income and community business. How
ever, the standard of home stay tourism
management and public relations should be crucially improved. The research results would be a
guideline for home stay owners and local residents to developing home stay tourism management
and strengthening their comm
unity on continuous future
-
use of resources
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