Company A has developed a new widget that they want the world to purchase.
Who will they call? They’ll call a marketing professional and that could be … you. A degree in marketing will give you the skills to thrive in both marketing and sales fields.
There are a number of careers one can choose from, and marketing is one of those careers. Let’s learn the strengths of the marketing career.
Marketing Definition
Marketing is the process of planning and executing the start, pricing, and promotion of an idea(s), goods, or service, and the organization and creation of events necessary to maintain relationships that satisfy both individuals and company objectives.
A common mistake is the belief that marketing applies only to large companies that operate in fast moving consumer markets. For example – the food and drink industry. This is untrue.