he need is clear - Understand the Customer, and deliver precisely to her requirements, that’s the goal for any retailer. Online or in store, from a fulfillment center, or direct from the vendor, through wholesale or franchise, around the corner or around the world, what does it take? Precision Merchandising requires an organized set of processes to all come together seamlessly, from developing merchandising concepts and financial plans, determining assortments, delivering to stores and DC’s, replenishing, repricing and promoting, and at end, clearing the last unit of an item to replace it with newest fashion trend. The traditional approach? Implementing and maintaining an extensive array of systems modifying internal business processes to fit the system designs, and training teams of specialists to operate the software.
At TXT, we call this approach “dated”.