3. Price It Right
There’s definitely an art to pricing your items, and it’s a process that you’ll likely alter over time. Paying yourself first — and fairly — should be top priority. “You deserve a living wage,” says Etsy Admin Morgan Evans. “Calculate your costs accurately and don't undercharge for your items or the time you spend on them.”
Here’s a tried-and-tested pricing formula that a number of Etsy sellers use: Materials + Labor + Expenses + Profit = Wholesale x 2 = Retail. Read more about this formula in A Simple Formula for Pricing Your Work.