Adapt your management style
"It's a → management style that forces people to change. The decision to make a change happens so fast that most people have little time to dwell upon their → actions. All they know is that keeping an eye out for change is both exhilarating and fun."
Spark others to deal with change
→ Bring people into the change process. Start with → senior managers and provide all managers with the tools and training they need to engineer and drive change throughout the company. "Start with reality... When everybody gets the same facts, they'll generally come up with the same business decisions." Prepare employees for change by incorporating the very concept into the → values of the organization.
Deal with change in a proactive manner
→ Winners win because they aren’t afraid to make changes. They take on foes that scare others and never flinch. Reassess the situation constantly and change before you have to. "If the rate of change inside an organization is less that the rate of change outside... their end is in sight."
Defy tradition
Hold "→ why do we do it that way?" meetings. Invite colleagues to contribute one idea on changing something important at the company. Don't be afraid to buck conventional wisdom. "Willingness to change is a strength, even if it means plunging part of the company into total confusion for a while."
Think short-term and long-term change
"To truly stay one step ahead, devise one year and three-year plans based on different scenarios."
Reinvent your business constantly
Change never ends. Never stop thinking about the need for change. Prepare your company for perpetual change, make change a great constant. "The goal may be the same, never-ending → growth, but the tools and methods are constantly evolving. Start every day as if it were your first day on the job. Make whatever changes are necessary to → improve things. Reexamine your agenda constantly. Rewrite it, if necessary. In that way, you avoid falling back on old habit."