Driven by ice cream and baked goods sales, the impul
se and indulgence food subsector is valued at
US$5.8 billion. Sales decreased by 2.4% between 2005 and 2010 despite volume growth (Table 10).
Major segments include ice cream, baked goods, and
confectionery, as these segments account for
three quarters of total sales. Future decline is likely, given the health concerns about sugar and the shrinking
market of child consumers. Snack bars and ice cr
eam, however, are expected to experience growth.
Driven by ice cream and baked goods sales, the impul
se and indulgence food subsector is valued at
US$5.8 billion. Sales decreased by 2.4% between 2005 and 2010 despite volume growth (Table 10).
Major segments include ice cream, baked goods, and
confectionery, as these segments account for
three quarters of total sales. Future decline is likely, given the health concerns about sugar and the shrinking
market of child consumers. Snack bars and ice cr
eam, however, are expected to experience growth.
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