Chain as tool to identify systematically the socail impacts of the unit’s activities in each locatoin Here operating management, which is closest to the work actually being done, is particularly helpful. Most challenging s to anticipate impacts that are not yet well recognized. Consider B&Q, an international chain of home supply centers based in England. The company has begun to analyze systematically tens of thousands of products in its hundreds of stores against a list of a dozen social issues from climate change to working condition at its suppliers’ factories – to determine which product pose potential social responsibility risks and how the company might take action before any external pressure is brought to bear.