Data Quality upon Manual Entry
Upon manual entry of data, either through the
web or using the CRM data-entry user interface
(UI), CleanEnter provides search functionality that
notifies users if they are about to enter a duplicate
record. Figure 1 displays the search UI on contact
entities and shows that entering a new contact of
“ron raegan” has a potential match with four
records in the system. At this point the user can
drill down on a record, navigate to a record in the
CRM system, or choose to continue entering “Ron
Raegan” as a new record.