Yum! Brands is the largest restaurant group in the world. Kentucky Fried Chicken, or KFC, is the dominant subsidiary of Yum! Brands and what KFC’s product focus in the fast food industry is fried chicken. KFC is very successful in the fast food industry internationally. According to KFC official website description, “There are more than 15,000 KFC outlets in 105 countries and territories around the world”. In 2011, KFC’s sale revenue is around 15 million (Yum! Brands Annual Report). In my personal opinion, the key to KFC’s global success is accredited towards their global strategies.