• Developing a marketing team to implement strategy & delivering on objectives.
• Design, implement & facilitate an effective local & national marketing strategy.
• Carrying out effective research & intelligence into competitor products & other trends.
• Constantly improving business development activities. Overseeing and managing financial budgets.
• Manage daily activities with PR, press and marketing communications agencies.
• Develop partnerships & relationships with third parties to meet strategic objectives. Identifying key marketing opportunities.
• Making sure that campaigns run to deadline and on budget.
• Online campaigns, web site, use of digital/social media.
• Budget setting and control, including measurement and return on investment.
• Management of sponsorships for conferences and events.
• Exceptional project and time management skills.
• Monitoring & reporting to senior managers on the effectiveness of strategies/campaigns.
• Setting the scope, implementation, management & review of marketing campaigns.