The above challenges for marketing managers are such that each of them involves 100 decisions to be made and 100 options to be rejected. And even then, at the back of the mind, always remains a doubt, what if we had selected the other option? What if we had shown the other marketing message? This is the exact reason why so many advertising agencies and media planning agencies have cropped up. Because marketing managers need as many minds working on the right strategy, as possible and affordable by the company.
Thus a marketing managers job is filled with challenges. And the above 4 marketing challenges are the toughest for him.