2. Management towards customers or consumers2.1 Conducting fair marketing Provide information that is true and without deviations. Including fair contract performance for customers Such as not participating in any actions Fraudulent Misleading Or unfair Including concealing necessary information2.2 Provide protection for the health and safety of customers and consumers. Including providing care to groups of people who need special care By producing quality and safe products2.3 Supporting sustainable consumption By producing useful products and services And reduce social and environmental impacts such as noise and waste, including energy efficiency