A model that seeks to explain the relationship between attitudes and behavior. This model states that it is the combination of attitudes with perceived social pressure to behave in a given way (called subjective norms) that influences an individual's intentions. These intentions, in turn, more directly influence behavior. When attitudes and subjective norms conflict, the stronger of the two plays the dominant role in determining what the individual's intentions will be. , According to the behavioral intentions model, attitudes affect behavior only to the extent that they influence one's intentions.