Corporate household (CHH) refers to the organizational information about the
structure within the corporation and a variety of inter-organizational relationships. Knowledge
derived from this data is becoming increasingly important for improving data quality in
applications, such as Customer Relationship Management (CRM), Enterprise Resource Planning
(ERP), Supply Chain Management (SCM), risk management, and sales and market promotion.
Extending the concepts from our previous CHH research, we exemplify in this paper the
importance of improved corporate household knowledge and processing in various business
application areas. Additionally, we provide examples of CHH business rules that are often
implicit and fragmented – understood and practiced by different domain experts across
functional areas of the firm. This paper is intended to form a foundation for further research to
systematically investigate, capture, and build a body of corporate householding knowledge
across diverse business applications.