Information: Unlike newspapers a magazine does not provide hard news, however, it satiates its readers thirst for information with in-depth coverage of various stories.
§ Entertainment: Magazine is a comparatively more entertaining print media. Besides other uses it gratifies readers urge for entertainment.
§ Comment: Like newspapers magazines also have specific editorial policy. They comment on various issues and policies in the light of their own respective editorial policies which on the one hand guide public opinion and on the other express their own policy.
Advertising: A magazine provides the means for establishing a credible roster of potential customers for certain kinds of products.