The C2C model involves transaction between consumers. Here, a consumer sells directly to
another consumer. eBay and www.bazee.com are common examples of online auction Web sites
that provide a consumer to advertise and sell their products online to another consumer.
However, it is essential that both the seller and the buyer must register with the auction site. While
the seller needs to pay a fixed fee to the online auction house to sell their products, the buyer can
bid without paying any fee. The site brings the buyer and seller together to conduct deals.