Much has been said about opportunities for the
strategic use of information technoiogy by
organizations aiming to gain a competitive advantage,
i-lowever, not much is known about the
actuai process by which opportunities for the use
of strategic information systems are identified.
While various pianning methodoiogies have been
proposed, there is at present a paucity of information
on empiricai resuits obtained from appiying
them, and on their effectiveness, efficiency,
and specificity. This articie presents the resuits
of a fieid experiment aimed at applying and comparing
two weii-i