The primary thing to determine is the product of the airline that is the air travel. This industry continues growing up despite of the downturns of the economy. Including in Thai airline industry, although in the premium brand in Thai such as Thai Airways is worse but low-cost airline industries such as Thai AirAsia, Nok Air, Lion Air, etc. are very interest because the price is low and safe time travel than the other transportation. Another strength is the safety record, and the associated public acceptance of air travel as both a fast and safe way to travel. Both traditional, Premium brand airlines and low cost carriers share this strength. In order to promote the strength of the industry It is necessary to hire trained and experienced airline staff that includes flight attendants, pilots, and ground staff.