The people's interactions from around the world has to due with globalization. Today's world is the way it is due to technology and a lot of it is due to Apple. It is the leader in computers, software, and cell phones and this is due to the quality and designs of the the products. Another large factor is the music industry, it has grown into the cyber world. iTunes is ahead of any other competitor in its class. Web piracy is a threat but most countries punish and have laws against this. Apple's image displays the modern person's lifestyle, they are the leader in their class and are known around the world. Therefor sociological effects benefit the company