1. What is a good ad you’ve seen on TV to then Internet recently? Wha do you like it?
2. What is a bad ad you’ve seen on TV or
the Internet recently? Why don’t you like it?
3. If you see a good a you ‘will you buy the product? Will there
Be a better chance that you’ll buy the product?
4. If you see an ad you don’t like, will you complain to
The advertiser?