The homogeneous nature of the copyright system is not in line with the heterogeneous nature of the creative individuals the copyright system seeks to incentivize. For creative professionals and corporations making a substantial investment of time, resources, or risk in an innovative enterprise, with the expectation of potential profits, the existing system of economic rights (with exceptions for unprofitable and socially beneficial uses) is at least somewhat appropriate. But for the tortured artist who considers his work to be a reflection of his own personality, a strong system of moral rights may be a better fit. For the fame-obsessed YouTube phenom, a right of attribution alone would suffice. A computer programmer who wants her work to keep serving society, on the other hand, would prefer robust copyleft-style protections to prevent the proprietization of downstream derivative works. n24 A blogger writing purely for the satisfaction of expressing himself might not need any protection at all.