Today value systems seem to have shifted from one extreme to another. Whereas in the past personal qualities were important, today people are valued according to their assets such as flashy cars and luxury houses as well as the position they hold in society.
As society has become competitive and people struggle to survive in a world with limited resources, values that bound communities together in the past when life was simple are disappearing. In a drive to make a profit and gain an attractive salary, ambitious, career-oriented individuals have no time for solid old-fashioned values. Having a kind or honourable personality is often regarded as a weakness in today’s power driven society and assertive or aggressive people often push for what they want rather than maintaining loyalty to a single person or an organisation.