The Customer Marketing Manager for HFS is responsible for:
Strategic Marketing
• Provide on the ground information and help the HFS leadership team in setting the strategic marketing focus for products, channel strategy and ISC strategy for different product categories/ LOBs vis-à-vis different customer segments.
• Enable the execution of key STRAP initiatives through the principles of HOS with owning A3 for strategy execution.
• Analyze long-term market trends, changing customer needs, and evaluate competitive landscape in order to develop a business strategy that ensures HFS’ long-term success.