65% of all information transmitted to the brain via the optic.
Visual nerve to the brain connects the old and the old brain imaging data transferred to and processed quickly.
Most decisions of the old brain, particularly those relating to the recognition of the images are made. Visual Neuroscience 25 times faster than the auditory nerve function.
Today, the advertising and sale of paint and it is of great importance.
Due to the nature of the human mind, we determined the sensitivity of the issue.
The mechanisms of visual perception, sensory stimuli into memory and stored there for about a second.
The tank capacity is about 16.
The materials and objects into the sensory memory and disappear immediately.
Passing storefronts and a quick look at where things are just tell it the light of the material objects, emitting a sensory memory to enter and immediately disappear.
From what we see part of it is the accuracy and short-term memory is transmitted to the maximum capacity of the tank is 2 ± 7, the observed and accurately located in this position are up to 30 seconds and then disappear.
In generalize this point, due to the color effect of temperature (hot and cold), mode (aggressive or regressive) and taste (sweet, sour, bitter, etc.), the colors and images should be used in an advertising message, the color is proportional to the message.
Heavy flavor evokes the dark colors and concentrations.
In many cases, human judgment effects on the quality of products or services by the color.
Researchers have found that the paint directly on our assessment of the quality of goods affects.
For example, the packaging design can taste different foods with different colors to convey to consumers.
Paper which was the site of the "Life Hacker" was released showed that waitresses who wear red clothes often get more tips.
Signs warning on cigarette packets that do not reduce consumption but part of the brain stimulate the central tendency of the people to consume more cigarettes.
Of products that are similar to children, such as cars Mini Cooper, much like.
Because they see their children and future generations evokes the sense of survival.
The old brain Follow simples so use simple fonts less time understanding.
Read it easy for your customers [9].