Each of the eight articles in the special issue contributes to our understanding of the relationship between marketing and supply chain management. The articles were selected from 66 submissions based upon an extensive editorial review process. We are grateful to the many individuals in the fields of marketing and supply chain management and related disciplines who provided expertise and input during the editorial process. We are also grateful to Editor David Stewart and the Editorial Review Board and the editorial staff of the Journal of the Academy of Marketing Science for their support in publishing the special issue. The content of the special issue is briefly overviewed below.