Visual images are a intricate mélange of representation and construction (Davison,
2010). These omnipresent pictures and photographs interact
with the financial statements. Indeed, they even overwhelm
the financial statements, such is their
acknowledged emotional power and their privileged status
in memory, cognition and knowledge-ordering, observed
in classical and medieval times (Carruthers, 1990, 1998;
Quattrone, 2009) and corroborated by contemporary psychology
(Anderson, 1980; Tversky, 1974).