Goal: Engage your listeners’ passion by tapping into your own.
Steve Jobs is passionate about designing cool, fun, and easy-to-use computers, digital music
players, and now phones. And he’s not too bashful to admit it. His words and phrases reflect
his enthusiasm. These quotes are from the iPhone launch and from previous presentations:
We’re going to make some history together today...”
“Today we’re introducing revolutionary products...”
“We’ve got amazing stuff to show you this morning