The impact of tourism in the province of Chiang Rai. Cause impact both positive and negative aspects in the economy. Social and cultural and environmental impact , also may depend on the people in the community and tourist arrivals in Chiang Rai .Therefore, the development of tourism in the area, we need to must give priority to the social and cultural context of the community, creating an opportunity to associate with part of the community. Praise and preserve traditional culture by promote learning and continuous succession. To be proud of their hard work and talents. Access to knowledge and understanding of the principles Improvement sustainable tourism. Including promote income distribution occurs fairly. In order to prevent the negative effects that may occur.