SEO INFORMATION FROM GOOGLE WEBMASTER GUIDELINES
SEO INFORMATION FROM BING WEBMASTER GUIDELINES
Bing engineers at Microsoft recommend the following to get better rankings in their search engine:
Ensure a clean, keyword rich URL structure is in place.
Make sure content is not buried inside rich media (Adobe Flash Player, JavaScript, Ajax) and verify that rich media doesn't hide links from crawlers.
Create keyword-rich content and match keywords to what users are searching for. Produce fresh content regularly.
Don’t put the text that you want indexed inside images. For example, if you want your company name or address to be indexed, make sure it is not displayed inside a company logo.