Although there is agreement of its importance, there is a lack of general
understanding and recommendations regarding KM strategies for successful NPD
(Hargadon and Fanelli 2002). This thesis develops a rich and multifaceted
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understanding of how KM strategies drive successful NPD outcomes. The research
addresses the integration of KM and NPD at different decision making levels of the firm.
First I consider the KM strategies of a manager responsible for a single NPD project.
This research integrates key factors from the largely separate literatures of KM and
NPD. Second, I consider KM at strategic level where a firm establishes strategies to
transfer or share knowledge resources with a competitor. This research on NPD also
reflects themes in the literature on strategic management. From this research, we are
better able to understand the unique nature of KM in the context of NPD.